ACTIVE ELEMENTS

Your skintrains too.

The external performance care system for active skin.

Heat, humidity, sweat, friction and sun create a different kind of load. ACTIVE ELEMENTS connects four targeted products around the moments before, during, outdoors and after activity.

Athlete-informedDermatology-guidedDermatologically testedScientific documentationBENOSTAN-engineered
ACTIVE ELEMENTS PREP Warming GelBefore activity
ACTIVE ELEMENTS GUARD Anti-Friction Body Roll-OnBefore + during
ACTIVE ELEMENTS SHIELD Sport Sunscreen SPF 50 SprayOutdoor activity
ACTIVE ELEMENTS RESET Recovery Massage CreamAfter activity
Performance · Protection · Recovery
PREP · Prepare
GUARD · Protect
SHIELD · Defend
RESET · Recover
The external performance problem

Movement creates a different load on skin.

Sports care often focuses on muscles, joints, hydration and nutrition. Active skin also faces trapped sweat, rubbing, sun exposure, equipment contact and repeated movement. The language stays simple: heat, humidity, sweat, friction and sun.

↗

Heat

Warm-up and exertion change how the skin and body feel before and during movement.

≈

Humidity

Hot, humid conditions can intensify the feeling of trapped moisture and discomfort.

◌

Sweat

Moisture, equipment and repeated movement increase the demands placed on active skin.

↔

Friction

Skin-to-skin and skin-to-fabric contact can turn a strong session into an uncomfortable one.

☀

Sun

Outdoor movement adds a non-negotiable need: high protection for exposed skin.

Credibility platform

Built with athletes. Guided by sports dermatology. Engineered by BENOSTAN.

ACTIVE ELEMENTS was developed alongside professional athletes and shaped under the guidance of sports dermatology specialists to address real use moments in training and competition. Every product is dermatologically tested, supported by scientific documentation and manufactured under certified quality systems.

Athlete-informed
Dermatology-guided
Dermatologically tested
Scientific documentation
BENOSTAN-engineered
1985FoundedTopical R&D heritage
R&DFoundation sourceTopical formulations and dermatology
50+CountriesInternational B2B execution
Certifications
ISO 9001Quality management
ISO 13485Medical devices
ISO 22716Cosmetics GMP
EU GMPApproved
One session · Four moments

PREP. GUARD. SHIELD. RESET.

Use one product for a specific need, pair products around your activity, or build the complete active-skin routine. Each product has one clear role and one distinct colour.

01 / PREPAREBefore activity
PREP Warming Gel product and box100 ML
Pre-activity performance gel

PREP

Warming Gel

Warms · Activates · Prepares

A lightweight warming gel developed to help prepare the skin before physical activity. The fast-absorbing formula delivers a pleasant warming sensation and leaves the skin feeling refreshed, comfortable and ready for movement.

Dermatologically testedScientific documentation
Use moment
Use 5–10 minutes before training on calves, thighs, lower back or shoulders.
02 / PROTECTBefore + during
GUARD Anti-Friction Body Roll-On product and box50 ML
Friction & chafing protection

GUARD

Anti-Friction Body Roll-On

Protects · Reduces Friction · Comforts

A lightweight anti-friction body roll-on designed for active lifestyles. Applied before activity, it forms a comfortable protective layer that helps reduce rubbing and skin discomfort in friction-prone areas.

Dermatologically testedScientific documentation
Use moment
Use before activity on thighs, feet, underarms, chest, neckline or other friction-prone areas.
03 / DEFENDOutdoor activity
SHIELD Sport Sunscreen SPF 50 Spray product and box50 ML
Outdoor sports protection

SHIELD

Sport Sunscreen SPF 50 Spray

Broad-Spectrum UVA & UVB Protection

A lightweight SPF 50 sport sunscreen spray designed for outdoor sports and active lifestyles. The fast-drying formula leaves the skin feeling comfortable, smooth and non-greasy.

Dermatologically testedScientific documentation
Use moment
Apply 15–20 minutes before sun exposure. Reapply every 2 hours and after sweating, swimming or towel-drying.
04 / RECOVERAfter activity
RESET Recovery Massage Cream product and box100 ML
Post-activity recovery & massage

RESET

Recovery Massage Cream

Refreshes · Comforts · Restores

A rich recovery massage cream designed for post-training massage and evening recovery routines. Its silky texture allows effortless massage, while menthol provides a gentle cooling sensation after physical activity.

Dermatologically testedScientific documentation
Use moment
Massage generously after training or on fatigued areas using firm, circular movements.
Find your routine

Built to combine. Easy to understand.

Not every activity creates the same needs. Start with the moment that matters most, then add the products that complete your session.

Gym & strength

Pre-activity warming, friction protection and a deliberate post-training massage step.

PREPGUARDRESET

Running & cycling

Reduce friction, protect exposed skin outdoors and complete the session with massage.

GUARDSHIELDRESET

Outdoor movement

Sun protection plus targeted friction care for hiking, walking, training and team sport.

SHIELDGUARDRESET

Everyday active life

External performance care for people who move more, whether they call themselves athletes or not.

GUARDSHIELD
The category idea

Not another sports cream.

Most sports-care products solve one isolated moment. ACTIVE ELEMENTS connects preparation, friction care, outdoor sun protection and post-activity massage under one memorable system.

Why ACTIVE ELEMENTS

A system with commercial clarity.

The range is sharp enough for sports consumers and credible enough for pharmacy and professional channels. Its colour-coded architecture makes the routine easy to recognise, explain and cross-sell.

01 / SYSTEM

One connected routine

Four complementary products create a stronger story and a higher-value routine than four unrelated SKUs.

02 / DIFFERENTIATION

Skin-first sports care

The brand occupies the space between sports care, dermocosmetics and active-lifestyle body care.

03 / RECOGNITION

Four colours. Four moments.

Crimson PREP, orange GUARD, yellow SHIELD and teal RESET create instant navigation across the session.

For distributors & retailers

Build the external performance-care category in your market.

ACTIVE ELEMENTS gives partners a focused four-product platform with clear use occasions and natural cross-selling across pharmacy, sports retail, gyms, supplement channels and e-commerce.

1
Simple portfolio architecturePREP, GUARD, SHIELD and RESET each own a distinct moment and colour.
2
Hero problem-solution SKUGUARD creates an accessible entry point around friction and chafing.
3
Routine-led cross-sellingConsumers can start with one need, pair products or adopt the full system.
4
Multi-channel relevancePharmacy credibility with a visual language designed for active consumers.
Questions

Move with clarity.

Is ACTIVE ELEMENTS only for competitive athletes?

No. It is designed for athletes, gym users, runners, cyclists, outdoor enthusiasts and active individuals whose routines create heat, sweat, friction or sun exposure.

Do I need all four products?

No. Each product has a clear role on its own. Use one, pair products around your activity, or build the complete PREP–GUARD–SHIELD–RESET routine.

How is ACTIVE ELEMENTS different from a normal sports cream?

A typical sports cream focuses on one moment. ACTIVE ELEMENTS is a connected external performance-care system spanning pre-activity preparation, anti-friction care, outdoor sun protection and post-activity massage.

Are the products dermatologically tested?

Yes. Every ACTIVE ELEMENTS product is dermatologically tested and supported by scientific documentation. The range is developed and manufactured by BENOSTAN under ISO 9001, ISO 13485 and ISO 22716 certified quality systems and is EU GMP approved.

Where will the range be available?

Availability will vary by market and launch phase. Consumers can follow local retail announcements, while distributors and retailers can contact BENOSTAN regarding territory opportunities.

ACTIVE ELEMENTS · Sports skin performance

Move more. Let your skin keep up.

Discover the colour-coded four-product system, follow launch availability or speak with BENOSTAN about distribution and retail partnerships.

Contact

Let’s talk about ACTIVE ELEMENTS.

Distributors, retailers and professionals: send us a message about territory opportunities, the partner presentation or professional samples, and the BENOSTAN team will get back to you.

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